You may have seen the headlines: some grocers are warning shoppers to brace for higher prices as the ripple effect of Donald Trump’s tariffs starts to hit Canadian store shelves. And while it’s true that certain items will be affected—especially once pre-tariff inventory runs out—at Vince’s, we’re doing everything we can to keep your grocery bill in check.
Local and non-U.S. Products
For starters, we’re heading into Ontario produce season, which means the bulk of our fresh fruits and vegetables will be grown right here at home. That’s not just great news for local farmers — it’s a win for all of us looking for fresh, high-quality food at fair prices.
And here’s something else to keep in mind: at Vince’s, we’ve never relied heavily on U.S. products. A large percentage of our items are already sourced from Canadian suppliers, and you’ll see that clearly marked on our shelves. We also offer a wide range of European and international products — markets that aren’t directly impacted by these tariffs — ensuring you still have great options at reasonable prices.
Working to Ensure Affordability
Of course, we’re well aware that affordability matters more than ever. We’re feeling it too. And we’re doing everything we can behind the scenes to shield you from unnecessary price hikes. That includes working closely with our vendors and making smart sourcing decisions that help make grocery shopping a little easier on your wallet.
It has also been encouraging to see Canadian officials actively engaging with the U.S. on this issue. In April, the federal government made adjustments to its $60 billion in counter-tariffs to ease the burden on Canadian consumers and businesses. While there’s still ground to cover, the hope is that this situation deescalates — and quickly.
In the meantime, we encourage you to keep shopping local. When you support Canadian-made, you’re not only helping our economy — you’re choosing quality, sustainability, and resilience.
Thanks for sticking with us. We’re in this together, and at Vince’s, we’ll keep doing what we do best: offering you fresh, local, and thoughtfully sourced products at the best value we can.